The Apartment Advisory Team’s Approach
Apartment property has become an increasingly important element of individual and institutional investment portfolios. That trend is particularly strong in Northern California, where investors enjoy one of the nation’s most active apartment markets. We combine our long-term experience with the analytical capability to transform raw data into powerful revenue-maximizing tools. We use information as the key to creating successful transactions, keeping current on all financial information that affect property values today.
- MARKETING (Local & National)
The Apartment Advisory Team has developed a marketing strategy that produces results. In an industry where competition is legendary, we think ‘outside the box’ and serve our clients by marketing cooperatively rather than competitively. We dramatically expand the pool of prospective buyers by marketing it beyond our own group of colleagues and clients. Instead, we market to everyone, seeking out qualified buyers wherever they may be. We don’t stop at the geographic borders of our region either. We are members of, and submit listings to, national organizations including CORFAC International®, CoStar®, CCIM®, Loopnet®, and RCM®, as well as local organizations such as Trainor Fairbrook® and MLS®. We also subscribe to valuable on-line resources such as Realfacts® and Pierce-Eislen® as well as maintain our own in-house database utilizing REA® and various Excel spreadsheets for market segmentation. We constantly update our database with the most current owner/property information, not only for sending our quarterly reports, but also to mail and e-mail our listing communications. Our focus is on making the best deal, not the biggest commission.
The Apartment Advisory Team fosters close relationships with local investors & national investment firms alike, and routinely boast repeat business from satisfied clients. Due to our honest and impeccable business ethic, we end up brokering both sides of the transactions in over half our deals. We also maintain strong working relationships, on an on-going basis, with regional investment lenders, escrow and title companies, inspectors, and property management companies to ensure the smoothest escrow process for our clients, when that time comes.
No matter the size of your Apartment Investments, The Apartment Advisory Team will help you make the most of them.
The Apartment Advisory Team’s Process
The Apartment Advisory Team utilizes a proven, results-driven process in marketing your property to a successful close. We are there for you every step of the way, from Week 1 to COE, and beyond*. We stand by you to assist with gaining the most from your investment that may include full service Property Management, or assisting with property management strategies. You can rest easy with TRI.